How to Build a Network That Will Consistently Deliver New Clients
Find Your Personal Trainer
Published: February 2, 2023
A strong network is one of the most powerful business tools for attracting customers and increasing revenue. Fitness professionals and personal trainers invest a lot of time, money, and effort in getting certified, then focusing on their clients’ needs. To make all that investment and effort pay off, they need clients. To obtain more clients as a fitness instructor in Dubai, you must network. There is no secret formula for success, but you can increase your clientele using several different strategies. Continue reading, and you will no longer ask yourself how to build a network that will consistently deliver new clients.
Create a strategy to build your network
Focus on providing value to potential clients by offering something to help them see the advantage of hiring you. For example, you can reach soon-to-be moms and offer prenatal yoga classes in Dubai. You can do this by creating a value proposition, which is the specific value you can provide to specific clients, and using five proven strategies such as:
- building your social network;
- attending events;
- building network through various blogs;
- having a personal website and
- partner with other professionals in the area.
Building your social network is the key to success
Social media can help you expand your network, but it’s not enough to simply post on Facebook or Instagram. You need to do it in a thoughtful way that fits your strategy. Social media offers you the chance to connect with customers in a way that’s more personal than traditional marketing. If one of your customers posts a photo of him working out with you in the gym, and then another potential client comments on it, that’s the beginning of a connection between those two people and, finally, with you. Social media networking is especially important if you are a freelance personal trainer in Dubai, as it will help you reach more people than you can imagine.
Build a network that will consistently deliver new clients by attending events
One of the easiest ways to expand your network is to go where your ideal clients are. This could be on various health and fitness seminars in Dubai, different meetups, seminars, and so on. Dubai Active Show will organize “Active on the beach” on the 19th of February, so make sure to check it out and network.
However, there is an even better way to target new clients, and that is participating in these events. Either by talking/presenting or giving a free workout, you will catch the eyes of many. If you find this agreeable, this might become a permanent way to attract new clients. Make sure to strategize and show all the values you can provide to a client. If you are thinking of starting boxing classes in Dubai for ladies, show them how boxing helps improve your heart health and strength and minimize stress.
Start blogging to successfully attract and keep clients
One way to expand your network is to write blogs. You can also guest blog for other people’s websites or blogs if they are willing to allow you to use their platform. Blogging is important for marketing in many ways. Believe it or not, blogs are still relevant and a great way to express yourself and all the things you offer in one place. If you make your blogs fun and informative, this could be a great way to build a network that will consistently deliver new clients. And don’t worry; blogging also increases visibility, so you will have no problem reaching plenty of new fitness enthusiasts.
Create a personal website
To always be one step ahead and to go above and beyond blogging, you should build your own personal website. Here are the top key takeaways from having your own space on the web:
- your services will look legitimate to your potential clients;
- you will be able to put all your prices, services, and contacts in one place;
- a website will help establish a good network.
A professional website shows potential clients that you’re serious about your work and open to new opportunities. A personal training website is like a business card, and it will prove to be a great virtual first impression of your brand. Your site also gives you a chance to display testimonials and sell training plans and packages. This is the perfect place to get yourself out there and present yourself as a personal trainer in Dubai.
Networking = Partnering
Building a strong network doesn’t necessarily mean that you only have to connect with potential clients. A great way to build strong relationships that will consistently deliver new clients is to partner with professionals in Dubai. People interested in fitness and a healthy lifestyle might already have their own nutritionists, chiropractors, or sports physicians. If you already have clients, refer them to the appropriate professional. Afterward, ask your new partners to do the same for you and gain new clients along the way. This will give you credibility while helping safeguard the health of your new or old clients.
It’s easy to build a network that will consistently deliver new clients
Some of the key takeaways from this blog is that it’s easy to build a network that will consistently deliver new clients. To summarize, you need a proper strategy, and you need to follow it through. Set up your personal website and blog daily. Don’t be afraid to attend fitness events and meet new people and potential clients. Possibly most importantly, partner with other professionals in your area that could help and consistently deliver new clientele.